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Jett Landrum

The University of Alabama                                                                                                                                                  Graduated  August 2024       

Bachelor of Arts, Communications & Information Sciences and Minor General Business 

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Communication Major GPA: 3.45

 

Relevant Coursework: Interpersonal Communications Thru Technology, Business Professional Communication, Group Leadership, Communication Rhetoric, Public Speaking, Marketing, Sales, Supply Chain Management, Accounting, Economics, Business Law

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Internships

Moore
Marketing Intern

  • Implemented influencer activation for International Welfare Awareness Fund (IFAW) awareness campaign “Protect Your Pets”.

  • Managed contracting with influencers, content creation, reviews and amplification across IFAW social channels with 11 nano influencers.

  • Results were 37K engagements, 623K video views, drove 2k visitors to website with 50% conversion to sign-up for IFAW pet emergency preparedness kit. Campaign exceeded all KPI benchmarks.

DC Metro
Summer 2023

1st Degree
Marketing Intern

  • Implemented influencer activation for Paralyzed Veterans of America advocacy campaign “#JustPlaneWrong”.

  • Managed contracting with influencers, content creation, reviews and amplification across IFAW social channels with 20 micro disability rights influencers.

  • Results were 185K engagements, 3M video views and 16,000 petitions signed (51% lead conversion).

  • Developed television and radio pitch materials for Mothers Against Drunk Driving and UBER public service campaign “Reasons to Ride”.

  • Pitched “Reasons to Ride” PSA campaign to top 10 DMAs that resulted in $3M free advertising for MADD.

Manassas, VA
Summer 2022
Winter 2022

Sandestin Golf & Beach Resort
Special Events Team

  • Responsible for packaging & delivery of food and other required event.

  • Checked with guests to get feedback on food served, resolve issues, bring additional items and refill beverages.

  • Communicated efficiently with superiors to relay information on daily tasks to fellow coworkers.

  • Selected as staff member for VIP events and private functions.

Destin, FL
Summer 2021

Offshore Outlaw
Brand Marketing Event Coordinator

  • Responsible for brand participation at White Marlin Tournament (Annapolis, MD) and Blue Marlin Tournament (Miramar Beach, FL) including space design, merchandise selection, delivery, and setup with precision.

  • Established co-branding alliances with event organizers for customized merchandise, amplifying brand visibility.

  • Coordinated staff participation, managing lodging and transportation logistics for seamless execution.

  • Managed event P&L, implementing cost-effective strategies to optimize ROI and drive profitability.

Annapolis, MD
Summer 2023

Professional Experience

Skills

  • Proficient in All Social Media Platforms: Experienced in managing and utilizing major social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and others to drive engagement and build brand presence.

  • Skilled in Adobe and Microsoft Product Suites: Competent in Adobe Creative Suite (including Photoshop, Illustrator, and InDesign) for graphic design and visual content creation, and proficient in the full Microsoft Office suite (Word, Excel, PowerPoint, Outlook) for document creation, data analysis, and communication.

  • Excellent Networking Skills: Proven ability to build and maintain professional relationships through effective networking strategies, leading to valuable collaborations and opportunities.

  • Strong Communicator: Capable of conveying information clearly and persuasively in both written and verbal forms, ensuring effective interaction with team members, clients, and stakeholders.

  • Efficient Team Collaborator: Demonstrated ability to work productively with peers in team settings, contributing to a collaborative and supportive work environment.

  • Organized and Responsible: Known for managing tasks and projects with high levels of organization and responsibility, meeting deadlines, and ensuring accuracy in all work.

  • Active Listener and Learner: Committed to continuous personal and professional development, actively listening to feedback and seeking opportunities to learn and grow.

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